Contact Us

Jalan Kecak, No. 12, Gatot Subroto Timur - Bali
Phone: +62 361 - 426699
Fax: +62 361 - 426700
Journal Manager Whatsapp: +62 852 2767 9500
Email: [email protected]

* Sorry for not offering email form due to massive spam issue

Quality of Life (QOL) of Balinese Women Working in Spa Tourism Industry

Putu Sucita Yanthy, Luh Gede Leli Kusuma Dewi, W. Citra Juwitasari


Bali is one of spa tourist destinations having various categories of spas and spa treatments, and the most important is the spa therapists. Spa development becomes an interesting phenomenon to be studied when it is associated with an involvement of Balinese women as spa therapists in foreign countries. The world’s demand for Balinese spa therapists has become the motivation of women to work in this area. The work and life of Balinese spa therapists while they are working in foreign countries serve as parameters to know their quality of life, and these parameters are also the main focus of this study. Through in-depth interviews and questionnaires distributed to 20 therapists it was found out that 85 percent of them have revealed an improvement in their quality of life that is influenced by two factors: the material and intimacy factors. The material factor in question refers to the economic improvement of the family as they could earn enough income to cover their family needs. The intimacy factor in question refers to closeness and a sense of solidarity fostered while they are working abroad and the relationship within the family. This study concludes that the most important part of the development of spa in Bali is its female Balinese spa therapists due to the image that Balinese women working as spa therapists are loyal, hard-working and honest making them in demand among tourists who are seeking spa treatments. Being a spa therapist can improve their quality of life, which means that subjectively both material and intimacy factors are the aspects that affect the quality of life of the Balinese spa therapists.

Full Text:



Astuti, Ismi Dwi, et al., (2008). Model Pemberdayaan Perempuan Pedesaan di Bidang Pembangunan Pariwisata. Spirit Publik, Vol 4, Number 1 p 51-68

Bansal. S. P and Jaswinder Kumar. (2011). Women empowerment and self sustainability through tourism: case study of self employed women in handicraft sector in Kullu Valley of Himachal Pradesh. Himachal Pradesh University Journal.

Cohen, Marc and Gerard Bodeker. (2008). Understanding the Global Spa Industry: Spa management. Elsivier

Cukier, Judie et al. (1996). The involvement of women in the tourism industry of Bali, Indonesia. The Journal of Development Studies, 33 (2): proquest pg 248

Cummins, Robert. (1997). Comprehensive Quality of Life Scale. Deakin University: School of Psycology

Genc, Ruhet. (2012). Subjective aspect of tourist quality of life in the Handbook of tourism and quality of life. Springer

Lee, et al. (2005). Contributing to Quality of Life: A New Outcome Variable for Information Technology in Ubiquitous Computing Environments

Moleong, Lexy. (2013). Metodologi Penelitian Kualitatif. Bandung: PT Remaja Rosdakarya

Nigade, Jyoti J. and Bhola Sarang S. (2014). Impact of quality of work life (QWL) on QOL of working women. Indian Streams Research Journal Vol 4- Issue 1

Noll, Herbert Heinz. 2002. Social indicator and quality of life research: background, achievement and current trends, Nicolai Ed: Genov

Perempuan Bali. URL:

Puspa, I.A. Tary. 2012. Ardanareswari dalam Hindu. Hindu Raditya Magazine.

Thursday 26 April 2012.

Putra, I Nyoman Darma. (2014). “Empat Srikandi Kuliner Bali: Peran Perempuan Dalam Pembangunan Pariwisata berkelanjutan”.JUMPA; Vol. 1, No. 1, pp. 65-94.

Rahyuda, Irma et al. (2014). Klasifikasi Industri Pariwisata SPA di kawasan Badung selatan. Proceedings of National Seminar on Tourism and Research Dissemination. 2014.

Saptari, Ratna and Briggitte Holzner. (1997). Perempuan Kerja dan Perubahan Sosial: sebuah pengantar studi perempuan. Jakarta: Pustaka Utama Grafiti

Suardana, I Wayan. Pemberdayaan Perempuan di Kawasan Kuta Sebagai Upaya Peningkatan Kualitas Parwisata Bali. Faculty of Tourism of Udayana University

Techatassanasoontorn, A. and Tanvisuth, A. (2008). “The Bottom-up and Horizontal Spillovers of Quality of Life from ICT Use: The Case of Community Technology Centers,” Proceedings of JAIS Theory Development Workshop. Sprouts: Working Papers on Information Systems, 8(18).

Velasco, Maria. (1999). Andalusian women and their participation in rural tourist trade, Geojurnal 48 (3): Proquest pg 253

Williams, Anne, (2007). Spa Body Work: A Guide for Massage Therapists. Lippincott Willians and Wilkins

Yang, Li dan Xiang Li. (2012). Ethnic Tourism and resident Quality of Life in Handbook of tourism and quality of life. Spinger

Cited by:



  • There are currently no refbacks.

Creative Commons License
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

Visited Number: Web
Analytics JBHOST Stats